The Internet Retailing Conference offers Delegates and Visitors the opportunity to attend any of the FREE workshops taking place at the event.

These workshops last on average 60 minutes followed by Q&A sessions and are timed along with main conference breaks to maximize the opportunity to move between content on the day.

TIME: 14.00 – 16:00
Key Trends for 2016: Rise of consumers researching online & buying offline (ROBO)


Consumers interactivity with brands and retailers continues to go through a rapid shift as experiences have become more immersive, higher tech and peer to peer influenced. Shifting away from siloed approaches to seamless online-offline integration, consumers are demanding a streamlined experience when engaging with an organisation. 

During this session you’ll hear from the Head of Product Marketing, EMEA for Bazaarvoice, Olav Bus, update on how a new key trend for 2016, the rise of consumers researching online and buying offline, is impacting shopping experiences of today.

Key takeaways:
•             Discover how consumer experiences are shaping brand engagement
•             Learn about the growing importance of consumer generated content
•             Get to know the realities of customer engagement in this evolving marketplace

Speaker: Olav Bus, Head of Product Marketing EMEA, Bazaarvoice



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  This event is owned by:    
  InternetRetailing Events, part of the Clarion Events Group  
  Bedford House, 69-79 Fulham High St, London SW6 3JW